"As with most social phenomena, social network success tends to happen more ORGANICALLY and UNPREDICTABLY than anyone is able to artificially create by throwing money at it." ~Marco Arment
Social media. It’s here to stay, folks – and that can be a good thing, as long as you approach it correctly and with a touch of realistic expectations.
With Facebook, Twitter and other social media, there is no magic bullet. It’s about relationship building – and each business, each subcategory of that business will have different needs in a relationship. A Facebook page for a home builder is going to be different than one for a rock band. And they really should be different – not only in style, but in content.
If you put content out there that’s just search engine fodder, you might get some lookers – but it’s a hollow victory. A sincere approach, managed and promoted well, will get more “asses in the seats,” as it were. And not only will the people attached to those asses be more interested in what you say, they’ll be far more likely to interact with you – thus spreading your product, business or message VIRALLY. You win – they win – everyone wins.
Be genuine, understand your audience and look good. That’s where Independent comes in. We help you take your passion and put it out there in the social world. Passion attracts passion – and passionate followers help grow your business and your brand. SWEET!
(This is an excellent little article by Independent Studios of Asheville, NC. This is a very fun, cool company, and I strongly recommend that you connect with them online. I think you'll like them a lot. I do!)© 2011-2012 Independent Studios. All Rights Reserved.
Social media. It’s here to stay, folks – and that can be a good thing, as long as you approach it correctly and with a touch of realistic expectations.
With Facebook, Twitter and other social media, there is no magic bullet. It’s about relationship building – and each business, each subcategory of that business will have different needs in a relationship. A Facebook page for a home builder is going to be different than one for a rock band. And they really should be different – not only in style, but in content.
If you put content out there that’s just search engine fodder, you might get some lookers – but it’s a hollow victory. A sincere approach, managed and promoted well, will get more “asses in the seats,” as it were. And not only will the people attached to those asses be more interested in what you say, they’ll be far more likely to interact with you – thus spreading your product, business or message VIRALLY. You win – they win – everyone wins.
Be genuine, understand your audience and look good. That’s where Independent comes in. We help you take your passion and put it out there in the social world. Passion attracts passion – and passionate followers help grow your business and your brand. SWEET!
(This is an excellent little article by Independent Studios of Asheville, NC. This is a very fun, cool company, and I strongly recommend that you connect with them online. I think you'll like them a lot. I do!)© 2011-2012 Independent Studios. All Rights Reserved.
There is a new buzzword in Social media management, Geosocial Networking, and if you own a business that markets to the public, you need to take advantage of it. First of all it is free. And, second of all, whether you proactively use it or not, your company's reputation is being created by the networks users.
ReplyDeletemobile local fusion
Facebook, Twitter, and Youtube are the Social media Platform that are most commonly used in online marketing. In Facebook, we can create a fan page for our company and where in we can promote our product. The majority of this is to reach our target market. And for those who are voluntarily joins our page in Facebook, they gave us a chance to promote our business.
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